Logo and Brand Identity Design Resources October 2010

| Filed under: Branding, Logo Design, Resources 5
Logo Design Resources October 2010

It’s time for the monthly logo design resource roundup once again. This month’s post has a slightly different format from those previous. I felt that the old ten link format was a little bloated, so this month the list has been reduced to just five links. The links below are what I personally consider “must read”. I hope you find them valuable. 1. Unevolved Brands via Imjustcreative Unevolved Brands is a study of logo and brand simplification, launched by Graham… Read more

Are you designing logos for portfolios or clients?

| Filed under: Branding, Logo Design, Opinion 28
lovvve

I was recently having a discussion with another designer who claimed that most talented logo designers are naturally gifted. The gist of his thoughts was that some designers simply had an ‘eye’ for creating brilliant logos. In his words, you either had ‘it’ or you didn’t. To give examples of designers who he thought had ‘it’ I was referred to some logos he had seen on a popular logo design gallery. If a logo design was a competition based on… Read more

Logo Designer Interviews: Steve Zelle

| Filed under: Branding, Interviews, Logo Design 9
Logo Designer Interviews: Steve Zelle

Steve Zelle is an award-winning logo and identity designer with over 20 years experience, based in Ottawa, Canada. Apart from being an extremely talented designer, Steve also runs two websites; idApostle – his personal blog and portfolio site, and Processed Identity – a site dedicated to exploring the creative processes of visual identity designers. I highly recommend you take a look at Steve’s sites to check out his outstanding work and read some very interesting articles and discussions on identity… Read more

Logo and Brand Identity Design Resources September 2010

| Filed under: Branding, Logo Design, Resources 2
Logo Design Resources September 2010

Its that time again where I like to share a collection of my favourite logo and identity design articles from the past month. As usual, there was no shortage of quality posts in September. Without further adieu. Logo and Identity Design Resources 1. Would your logo fit on the moon? via Echo Enduring Blog 2. How to find the right logo designer via Leighton Hubbell 3. Showing Sketches to Clients via David Airey 4. The designer and the tech guy… Read more

Stop Designing Forgettable Logos

| Filed under: Branding, Logo Design, Posts 15
Simplicity

This guest post was written by Paul Galbraith, a freelance logo designer based in the UK, who works with clients worldwide to produce successful logos, identities and rebrands for all types of businesses. ### With thousands of logos being created each year, it makes it extremely difficult for new ones to be designed that have something distinguishable to make them stand out, whilst staying simple enough to be memorable. This difficulty could well mean you’re producing logos that, although well… Read more

Logo and Brand Identity Design Resources August 2010

| Filed under: Branding, Logo Design, Resources 4
Logo Design Resources August 2010

It’s that time of the month again, where I like to give out some “link love” and share some of the best logo and brand identity design resources from around the web. August has been yet another huge month packed with plenty of quality posts. Instead of making this monthly roundup a free-for-all, this month I have restricted the list to just 10 resources. Although this means that some really good articles didn’t make the cut, it also ultimately means… Read more

Essential Logo and Identity Design Resources on Twitter

| Filed under: Branding, Logo Design, Resources 32
Twitter

When I first started using Twitter, I had no idea how to find the best logo and identity designers to follow. I knew some of the more well-know identity design bloggers were on Twitter, however there were many other people and resources that took months to discover. The goal of the list below is to become a comprehensive resource of logo and identity design resources on Twitter. It will be updated frequently. The list has been split into three categories.… Read more

Logo and Brand Identity Design Resources July 2010

| Filed under: Branding, Logo Design, Resources 5
Logo Design Resources July 2010

This is a new series on Logobird where I will be posting a hand-selected roundup of the best logo and identity design related articles at the end of each month. July has been an absolutely huge month packed with awesome posts about logo and identity design. Originally, 18 articles were on the short list, however in the interest of keeping it somewhat brief, I cut the list down to what I thought were the 12 very best. The posts are… Read more

Logo Design Love Book Review Plus Giveaway

| Filed under: Branding, Logo Design 109
Logo Design Love

This is a somewhat belated review of one of my favourite design books published in the last 12 months, Logo Design Love: a guide to creating iconic brand identities, by David Airey. I first purchased my copy of Logo Design Love back in January, however given that I have just read it for a second time I thought this was the perfect opportunity to post a brief review. Giveaway: We are also giving away a brand new copy of Logo… Read more

Developing an Effective Logo Design Brief

| Filed under: Branding, Identity, Logo Design, Resources 15
Logo Design Brief

This post was written with the client in mind, however may also prove to be a useful resource for other designers. To develop an effective brand identity for your business it is essential that you are proactively involved in the process from the start. A designer can’t possibly hope to design an effective logo without your input, which is why the very first step in a logo design process should always be the development of a detailed design brief. The… Read more

Logo and Brand Identity Design Resources June 2010

| Filed under: Branding, Logo Design, Resources 6
Logo Design Resources June 2010

There are so many articles published every month, it can be really difficult to keep up with the great ones. This post is a monthly roundup of my favourite logo and identity design articles for the month of June 2010. If you find this collection of resources useful please let me know, and I will make it a monthly staple here. I hope you enjoy! Importance of Questionnaires in Logo Design and 7 Fantastic Resources Have you ever wondered how… Read more

Time to Refocus: Logo and Identity Design

| Filed under: Branding, Logo Design, Our Work 8
Specialist Logo Designer

Some of our readers familiar with the site may have noticed a few changes recently, the biggest of which is that we have decided to refocus our business on logo and identity design, and are no longer offering web design services. Here are the reasons behind the decision: Logo and identity design is what we are best at While the extra income from doing a few web design projects was handy, over time it just became too much work for… Read more

Logobird Designs a Wolda 2009 Award Winner

| Filed under: Branding, Logo Design 8
Logobird Designs

Exciting times here at Logobird. Last night we received a notification from Wolda (Worldwide Logo Design Annual) that one of our logo designs was selected as a winning entry in Wolda ‘09. As a winner of Wolda 2009 the logo will be featured in the Wolda ‘09 annual printed book. We will also get an honourable mention on the Wolda website and a very cool award certificate. The winning logo is featured below. The design was the original logo for… Read more

Are All Graphic Designers Logo Designers?

| Filed under: Branding, Logo Design, Opinion, Posts 38
Question mark

This is a guest post by Erik Ford from we are pixel 8, a boutique design and marketing agency with offices in Los Angeles and New York. You can follow Erik on Twitter or read more of his writing on the wearepixel8 blog. I am a graphic designer. Does that mean I am a logo designer as well? I will start off by saying that the answer to that question is an emphatic no! Now, before you start screaming at… Read more

Australia Unlimited Logo: Another branding disaster?

| Filed under: Branding, Logo Design, Opinion 16
Australia Unlimited Logo

A little over a week ago saw the release of the much anticipated Brand Australia logo, with the phrase “Australia Unlimited” termed to market Australia overseas. According to the official Brand Australia website “Brand Australia aims to better position Australia as a global citizen, global business partner and world class destination. Brand Australia will use the country’s many achievements to sell Australia as a unique, strong, fair and future-focused nation.” Fair enough. So what is the reasoning behind the new… Read more

Logo Designer Interviews: Ty Mattson + Lost Poster Giveaway

| Filed under: Branding, Giveaways, Interviews, Logo Design 60
Logo Designer Interviews: Ty Mattson + Lost Poster Giveaway

This week I had the opportunity to interview Ty Mattson, the Principal of California-based design studio Mattson Creative. Mattson Creative specialises in brand identity and has worked with brands such as Coca-Cola and The Discovery Channel. Celebrity clients include the likes of Lenny Kravitz and Maroon 5. I have admired Ty’s work for some time now and have previously featured his site in a previous post – 13 Must Follow Logo and Brand Identity Design Blogs . To say the… Read more

Logo Designer Interviews: David Airey + Giveaway

| Filed under: Branding, Giveaways, Interviews, Logo Design 35
Logo Designer Interviews: David Airey + Giveaway

This is the first post in a new series here on Logobird titled Logo Designer Interviews. In this series, we will be interviewing a number of renowned logo and brand identity designers to help provide an insight into their work. It is quite fitting that in this first edition, I had the opportunity to interview well respected design author and brand identity designer David Airey. David runs two highly successful graphic design blogs davidairey.com and logodesignlove.com, which late last year… Read more

Google Doesn’t Understand Professional Logo Design

| Filed under: Branding, Logo Design, Opinion 40
Google

Trying to find a professional logo designer via Google search is an absolute mine field. Why? Because, these days everybody SAYS they are a professional logo designer. However, often nothing could be further from the truth. The Google algorithm doesn’t understand professional logo design. Many of the self-proclaimed “professional logo design” firms that you find at the top of the Google search results may design logos, but how professional are they really? Do they understand professional logo design or are… Read more

Beyond the Brief – Undertanding a Logo Design Client

| Filed under: Branding, Logo Design 18
Creatives Understand

After first getting the initial details of a new logo design project, the first thing most designers want to do is fire-up Illustrator and start playing around with concepts. I know instinctively, that is what I usually want to do. In order to develop a logo that is truly representative of an organisation however, it is essential to gather as much information about your client as possible. In fact, I would argue that when it comes to designing a logo… Read more

13 Must Follow Logo and Brand Identity Design Blogs

| Filed under: Branding, Logo Design 44
arrows

Below is a list of recommended logo and brand identity design related blogs. I have provided direct links to their RSS feeds, Twitter and Facebook pages to make it easier for you to subscribe, follow and fan. Brand New – RSS Brand New is a blog that operates as a platform for its followers to provide opinions on corporate and brand identity work. It is the spin-off of Speak Up, the previous forum for discussion that was closed a few… Read more

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